A digital approach for growth
A prominent roastery flagship completed a rebrand to being a standalone cafe. Post rebrand a noticeable drop in sales had been recorded. The newly named Amble Cafe turned to Seedling Digital as a solution to boost sales.
The client’s aim was to increase daily cafe food sales, take home whole bean purchases, and catering orders. This was achieved through:
- The delivery of an on brief, easy to navigate website.
- Highlighting the cafes exceptional food through the use of high quality, professional photography (on our recommendation) and testimonials.
- Customized contact forms for booking, catering and general enquiries.
- Updated collateral – packaging, menu and point of sale postcards.
Within one week of the website going live, Amble Cafe was found through a Google Search and contacted through their website by Urban List. This resulted in an invitation to appear as a feature cafe on their website and social channels. This free publicity in turn increased their social following and food sales.
Joseph Assanti - Chef + owner
"Nikki! Such a good job! You've Nailed it! Legend!"
Marco Assanti, FOH manager + owner